Film Trailer Questionare Conclusion

Gender:

Upon investigation into trailer preferences among different genders, I found that males tend to prefer the darker and more action orientated genres such as thriller, horror and sic-fi. Females on the other hand preferred lighter toned genres such as comedy and romance. The choices of favourite film also reflects their chosen genre.

                                               

Trailer Type:

Overall there was more people who preferred to have a longer theatrical trailer than a shorter trailer. This would allow me to focus on other elements such as the narrative and pacing of the trailer. I found that people would like to see a more narrative based trailer, while also keeping a good pace in order to keep the audience interested. This will allow me to get some of the more complex sides of the story into the trailer while keeping a fast pace through action in order to keep the audience interested.

Rating of the film:

I found that a vast majority of the people I have asked questions to would prefer a higher age rating for my content. They voted for the idea of using a red band trailer instead of a green band trailer. This will allow me to show natural and uncut footage that will depict the true nature of the film, instead of showing a censored trailer without some of the blood, violence and swearing. I am still trying to appeal to audience members who voted against the use of a red band by enforcing the lighter tone that comes with the film instead of any unnecessary hyper violence.

What have I discovered from other peoples interests?:

I have found that almost everyone I sent a questionnaire to voted for films with more mature content as their favourite films. This means that I could potentially create a film with more mature components that could still appeal to the people who were against a more mature rating. I have also discovered that my target audience within the genre would be met since most males find that violence and action appeal to them, however this questionnaire has given me some ideas how to find a larger range of supporters for the film outside of the typical crime audience. I will aim to draw the audience in through the use of a compelling narrative.